Case Study - Nobi Hair Clinic
web:in development house specializes in digital marketing for medical tourism in Albania. We help clinics attract international patients with SEO, PPC, and web development.
- Client
- Nobi Hair Clinic
- Year
- Service
- Web development, API, NextJS

Challenges:
Establishing credibility: In a competitive field, Nobi Hair Clinic needed a website that reflected its medical expertise, innovative treatments, and patient-centered care.
Attracting international clients: The clinic's website had to be optimized for SEO and appeal to medical tourists researching hair transplant options abroad.
Providing seamless user experience: With a diverse audience from various countries, the site needed to be multilingual, responsive, and easy to navigate.
Solution:
Partnering with us, Nobi Hair Clinic underwent a complete website transformation using NextJS, leveraging its scalability and rich feature set to meet the clinic's unique needs.
Strategic Design: A clean, modern interface was created to highlight the clinic’s success stories, advanced procedures, and patient testimonials. Visual storytelling played a key role in building trust with prospective patients.
SEO Optimization: We implemented keyword-targeted content and optimized page structure to boost rankings for searches related to hair transplants in Albania, bringing more visibility to the clinic.
Multilingual Support: To cater to international clients, the website supports multiple languages, enabling users to browse content in their native language for a more personalized experience.
Responsive Development: The site was built mobile-first to ensure smooth performance across all devices, a critical factor for global users accessing the site from different platforms.
Results:
Increased Online Visibility: SEO efforts significantly improved the clinic’s rankings, resulting in more organic traffic from regions like Europe, the Middle East, and the U.S.
Enhanced User Engagement: The user-centric design and language support led to increased time on site, lower bounce rates, and more appointment inquiries.
Positive Feedback: Patients frequently complimented the site’s professional look and ease of use, reinforcing Nobi Hair Clinic’s status as a trusted name in hair restoration.
Conclusion:
Through a strategic redesign powered by NextJS and SEO-focused development, Nobi Hair Clinic positioned itself as a leading destination for hair transplant procedures in Albania. The upgraded website became a key tool in attracting international patients, driving growth, and establishing the clinic's reputation in the global medical tourism space.
What we did
- NextJS
- API
- SEO
- Mobile Responsive
Working with web:in, we felt more like a partner than a customer. They took care of everything in our website, from A to Z.
- More traffic
- 70%
- Less page load time
- 10x
- Lower infrastructure costs
- 25%
- Completion time
- 25 days