Case Study - Nobi Hair Clinic

web:in development house specializes in digital marketing for medical tourism in Albania. We help clinics attract international patients with SEO, PPC, and web development.

Client
Nobi Hair Clinic
Year
Service
Web development, API, NextJS

Challenges:

Establishing credibility: In a competitive field, Nobi Hair Clinic needed a website that reflected its medical expertise, innovative treatments, and patient-centered care.

Attracting international clients: The clinic's website had to be optimized for SEO and appeal to medical tourists researching hair transplant options abroad.

Providing seamless user experience: With a diverse audience from various countries, the site needed to be multilingual, responsive, and easy to navigate.

Solution:

Partnering with us, Nobi Hair Clinic underwent a complete website transformation using NextJS, leveraging its scalability and rich feature set to meet the clinic's unique needs.

Strategic Design: A clean, modern interface was created to highlight the clinic’s success stories, advanced procedures, and patient testimonials. Visual storytelling played a key role in building trust with prospective patients.

SEO Optimization: We implemented keyword-targeted content and optimized page structure to boost rankings for searches related to hair transplants in Albania, bringing more visibility to the clinic.

Multilingual Support: To cater to international clients, the website supports multiple languages, enabling users to browse content in their native language for a more personalized experience.

Responsive Development: The site was built mobile-first to ensure smooth performance across all devices, a critical factor for global users accessing the site from different platforms.

Results:

Increased Online Visibility: SEO efforts significantly improved the clinic’s rankings, resulting in more organic traffic from regions like Europe, the Middle East, and the U.S.

Enhanced User Engagement: The user-centric design and language support led to increased time on site, lower bounce rates, and more appointment inquiries.

Positive Feedback: Patients frequently complimented the site’s professional look and ease of use, reinforcing Nobi Hair Clinic’s status as a trusted name in hair restoration.

Conclusion:

Through a strategic redesign powered by NextJS and SEO-focused development, Nobi Hair Clinic positioned itself as a leading destination for hair transplant procedures in Albania. The upgraded website became a key tool in attracting international patients, driving growth, and establishing the clinic's reputation in the global medical tourism space.

What we did

  • NextJS
  • API
  • SEO
  • Mobile Responsive

Working with web:in, we felt more like a partner than a customer. They took care of everything in our website, from A to Z.

D.S., Director of the clinic
More traffic
70%
Less page load time
10x
Lower infrastructure costs
25%
Completion time
25 days

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